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Investing is as easy as giving up smoking.

Why should giving up smoking be hard?  You stop buying cigarettes and stop putting them in your mouth and lighting them. So easy.

I’m not a smoker so I have no real experience, but we all know changing habits is not that easy to do.  The instructions to give up are straightforward but actually doing it is another level.

Investing solutions can be simple, yet they are never easy. Being able to do the right thing at the right time means making decisions you might not want to make.  That is hard to do. Your existing habits want to prove to you, that what you are doing now is all OK. It’s much easier to come up with reasons why it’s OK not to take action.  To justify the status quo.  All because change is hard.

Yet there is an exchange that is overwhelmingly positive. You give up something small today for something much bigger, better in the future. A better outcome.

You can’t give up smoking yourself.  You need support.  It doesn’t matter how much you can rationalise why you shouldn’t smoke, changing the habit is more difficult than smoking.

It’s the same with your investments.  It’s easier to do nothing. Convince yourself what you are doing is all good. And you are not going to make decisions that make you feel bad. Which is why you need support. You can’t do it all yourself.

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